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This week @rebeccarusch joined our athlete alliance, and we're stoked to be joining her for her upcoming #GiddyUpForGood Challenge happening this Memorial Day weekend! 🙌🏼
"Everesting" is all the rage this season, so why join in the fun!? Your options either on foot or bike include:
• The Queen's Full Everest 👑 🗻
• The 3/4 Everest 🏔️
• The 1/2 Everest ⛰️
• The 1/4 Everest 🌄
• Choose Your Own Elevation
Rebecca will be going for the half Everest on bike AND a quarter Everest on foot....talk about an effort! 🔥
Last year the challenge helped raise more than $130,000 towards COVID-19 relief efforts, and this year the funds will be donated to organizations working to protect and preserve our cherished outdoor playgrounds, like POW!
Head to our link in bio to learn more and register today.
Show of hands who’s already counting down to the ‘21-‘22 season? 🙋🏽♂️
📸: @brodyleven
Yesterday we announced our newest member to join our athlete alliance - pro mountain biker @rebeccarusch!
We thought we'd engage her in a little Q&A to learn more about where she hails from, her biking roots and what drew her to working with POW. ☝🏼
The #OutdoorState is nothing without our goals. Whether it's peak bagging, elevation gains or everesting, our goals are what keep us motivated, engaged and always ready for the next adventure.
This week is your last chance to help us achieve our goal of reaching $30,000 in donations coming off #CrushIt4Climate. We gained 30,000 new advocates in March, equating to one buck per person! If we hit that goal, we'll get a dollar for dollar match from an anonymous donor! 🙌🏽
Head to our link in bio to make your donation today.
If you're passionate about outdoor sports, you've most likely heard of @rebeccarusch. Pro mountain bike Hall of Famer, 7x world champion, 2x @theiditarod winner, author, firefighter & more - Rebecca is someone who really needs no introduction.
Which is why we are beyond stoked to welcome her to the POW athlete alliance! As a firefighter 🔥 in her home of Ketchum, Idaho - she's seen first hand the impacts climate change is having on our outdoor playgrounds - and recognizes that fighting to protect them is of the utmost importance.
Give a friendly welcome to the one-and-only Rebecca in the comments below! 👇🏼
“On the question of dealing with climate change, specifically, the number of Americans who said it should be a top priority grew from 30 percent in 2008 to 52 percent, a majority, now.” – Galen Druke, podcast producer and reporter for @fivethirtyeight
This week Five Thirty Eight's podcast highlighted tying climate action into the goal of infrastructure reform helps paint a picture of the way systemic shifts that boost quality of life can directly benefit the country’s efforts to curb climate change (which is helping more Americans get behind the cause).
We here at POW have long stated that the cultural shift in thoughts around climate change is crucial when it comes to making an impact. We dive into how this topic is a key pillar in our policy agenda and more in this week's edition of the POW Dispatch. Dive in now through our link in bio.
📸: @oneill_dm
“Together we can use our collective voices and actions to put policy in place to protect our earth.” - POW Trail Alliance Lead Stephanie Howe
So awesome to see some of our trail alliance members featured in @trailrunnermag's latest article highlighting trail runners who are changing the game. Head to our link in bio to read more on what these athletes are up to and why they're inspired to advocate for our outdoor playgrounds.
As we close the book on April and head into May, it's safe to say the last month was a big one when it came to climate news. For this week's POW Dispatch, we're breaking down how the Biden admin is pushing to modernize the US power grid, details on why the reinstatement of methane-regulations is such a big deal, where a majority of Americans stand on the issue of climate change and much more.
Time to get your Dispatch on #OutdoorState - our link in bio is where it’s at!
