Photo by Melanie Provencher When Salomon athlete and ambassador Mike Douglas was training and working at Whistler Blackcomb in the 1990s, the Horstman Glacier was a proving ground for curious outdoor enthusiasts looking to transition into serious athletes. Now, over...
Photo by Donny O’Neill Gift-giving season is here, and your favorite gearheads are going to love what our Brand Alliance Partners and POW merch team have lined up. From stylish corduroy to crispy non-alcoholic beers, fuel your crew’s stoke this winter while...
Photo by POW Creative Alliance member Morgan Maassen For over a decade, Protect Our Winters has proven that trusted messengers—athletes, creatives, scientists, and brands—can move the needle on climate. By sharing their stories and leveraging their platforms, POW...
Photo by POW Creative Alliance member Jeremiah Watt POW Brand Alliance partner 11th Hour Racing leverages the power of sport—especially sailing—to drive positive environmental change and champion ocean health. From global competitions to grassroots initiatives, the...
Photo by Donny O’Neill The holidays are here, and POW’s got the goods! Hook up your crew with epic gifts from our merch store and Brand Alliance Partners. Think cozy beanies, durable outerwear, and more – all while supporting POW’s efforts to protect...
With much of the U.S. already experiencing extreme heat this summer, 2024 is on track to be one of the hottest years on record. To beat the heat, Americans are increasingly relying on air conditioning, swimming pools, and cold beverages. Unfortunately, these solutions...