POW Board Member and Olympic Snowboarder, Gretchen Bleiler, recently wrote an op-ed giving a rundown on her thoughts about which state should capture the outdoor industry’s trade show, Outdoor Retailer. This piece, originally published in The Denver Post, can...
Olympic Valley, Calif. Jan. 23, 2017 – While the top women’s alpine ski racers in the world prepare to descend on Squaw Valley March 10-11 for the Audi FIS Women’s World Cup Giant Slalom and Slalom races, another group of seasoned competitors will also be setting...
New Belgium Brewing and Ben & Jerry’s have collaborated once again to create the all-new Chocolate Chip Cookie Dough Ale A portion of the proceeds from the Chocolate Chip Cookie Dough Ale will benefit Protect Our Winters and fund climate activism BOULDER,...
Today, Protect Our Winters (POW) is proud to announce the addition of twelve professional athletes to the POW Riders Alliance, led by professional mountaineer and photographer Jimmy Chin. “Jimmy has always been an unofficial member of the POW family,” explains Jeremy...
NPR: Ski Resorts See Slight Thaw After Chilling Effect Of Climate Change Listen to this report on NPR, with Squaw Valley’s Andy Wirth and POW’s Jeremy Jones discussing the strong start to this winter, but the need adapt to a changing future HERE. ...
POW Riders Alliance pros Lucas Debari and Maddie Bowman are featured in this piece by VICE, chronicling the impacts of climate change on their sports and the businesses in the communities they call home. Read the piece on VICE HERE.
