Huddled close together, marching down a busy street in Boulder, Colorado, a student turned around to shout to her friend, “This is the coolest thing I’ve ever done!” They locked arms then and carried out the chant, “Hey, hey! Ho, ho! Climate change has got to go!”...
From gold medalists to resort and brand CEOs, a delegation representing the $887B outdoor and snowsports industry delivered a strong economic argument for climate action During a dramatic day on Capitol Hill, professional athletes and outdoor industry leaders laid...
Who doesn’t love the freedom of the open road? Over the last century or so, Americans have become increasingly reliant on their cars. We use our cars to get everywhere from work to our favorite ski area or trailhead. We take long family road trips, and we explore new...
Here at Protect Our Winters, we work hard to speak out against climate change, and we ask outdoor enthusiasts to turn their passion into purpose by becoming advocates for reducing our dependence on fossil fuels– there’s simply too much at risk if we don’t. When we...
In March, NY State Sen. Brad Holyman introduced legislation in Albany, committing NY to being powered by 100% renewable energy by 2050. POW Alliance Member and Olympic biathlete Maddie Phaneuf teamed up with this bold lawmaker to talk about how climate change isn’t an...
WHEN MY HUSBAND started Burton 40 years ago, there were a lot of opinions about snowboarders: we were seen as rebels, risk-takers and renegades. But our motivation was simpler than that. We wanted people to fall in love with snowboarding. Forty years from now, we want...